Top 5 Social Apps in Europe Q4 2023 Performance Review

During the fourth quarter of 2023, the top 5 social apps in Europe displayed notable trends across weekly downloads, revenue, and active users. Here’s a detailed look at their performance, based on data from Sensor Tower.

TikTok saw significant weekly revenue, peaking at approximately $12.3M in early December. Weekly downloads fluctuated, with a notable increase to around 2.3M in the week of December 25. Active users remained relatively stable, hovering around 193M to 198M throughout the quarter.

Grindr - Gay Dating & Chat experienced a consistent weekly revenue, with a peak of around $871K at the end of September and another high of $869K in the final week of December. Weekly downloads saw a slight increase towards the end of the quarter, reaching approximately 36.2K in the week of December 25. Active users varied slightly, maintaining numbers between 1.3M and 1.4M.

Bigo Live - Live Streaming App showed an upward trend in weekly revenue, peaking at around $563K in early December. Weekly downloads remained fairly stable, with minor fluctuations and a peak of approximately 228K in the week of December 25. Active users saw slight increases, ranging from around 2M to over 2.1M.

Instagram reported a significant spike in weekly revenue, reaching about $997K in mid-December. Weekly downloads showed a steady rise, peaking at roughly 1.7M in the last week of December. Active users remained consistent, with numbers between 192M and 195M throughout the quarter.

Tango - Live Stream, Video Chat had a gradual increase in weekly revenue, culminating at around $372K in the final week of December. Weekly downloads fluctuated slightly, with a peak of approximately 80.6K in mid-November. Active users saw a steady rise, reaching around 805K in mid-December.

For more in-depth insights and detailed metrics, visit Sensor Tower.